Costa Smeralda
A stretch of coast developed from nothing in the 1960s under building rules that banned anything conspicuous.
Updated 4 September 2026

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In 1961 a consortium led by the Aga Khan bought a stretch of empty coast in Gallura and developed it under a strict architectural code: buildings low, in local stone and earth colours, no high-rise, no billboards, roofs tiled or turfed, and a style invented for the purpose that borrowed from Mediterranean vernacular without copying any one source. Porto Cervo was built as the centre with a marina. The result is a coast of expensive low-rise resorts among granite outcrops and juniper, with coves of white sand. Public beaches remain accessible under Italian law, though parking and access roads are often controlled.
What to look for
- The 1960s building code - low stone architecture invented for the coast.
- Porto Cervo - a purpose-built marina village and its harbour.
- The granite coves - white sand between rounded rock outcrops.
- The juniper scrub - wind-shaped vegetation between the developments.
When to go
May to June and September; July and August are extremely expensive and crowded. Much of the coast closes down entirely from October to April.
What to expect
Prices in high season are among the highest in the Mediterranean. Beach access is legally public but parking is often paid and limited. Off season it is largely shut.
Nearby
La Maddalena lies north; Capo Testa is northwest.
Key facts
Source: Wikidata, item Q1136383, read on 18 October 2026.
What to pack for Costa Smeralda
Chosen from what this place is for. Tap a kit for the full checklist.
- Reef-safe sunscreen - High SPF that will not bleach the coral you are swimming over. Find on Amazon
- Comfortable walking shoes - Sightseeing means kilometres of pavement and cobbles daily. Find on Amazon
- Quick-dry towel - A microfibre towel packs small and dries in minutes. Find on Amazon
- A slim anti-theft daypack - Zips that close properly; keep it in front in crowds and on transit. Find on Amazon
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Opening times, ticket prices and seasonal closures change - check the official source before you go: official site.


