Gramado
The Serra Gaucha's Alpine-styled resort, running a Christmas season that lasts most of three months.
Updated 19 October 2026
Gramado was settled by Portuguese and then German and Italian immigrants, but the town as visitors find it is a deliberate construction: from the 1970s it adopted a Bavarian and Swiss architectural code, and every new building on the main streets follows it. What that supports is a large events economy - the Natal Luz runs from late October to January with light displays, parades and ticketed shows including a spectacle staged on a lake, and it is the largest Christmas event in Brazil by attendance. The Gramado film festival each August is the country's main cinema award. Around it are the Black Lake, chocolate factories, hydrangeas along the roads in summer and the autumn colour of imported deciduous trees.
History
Portuguese settlers came to Gramado in 1875, the first Germans five years later, followed soon by Italians from the settlements of Caxias do Sul. In 1913 the centre moved to Linha Nova, where the town centre is today, the railway brought by its founder and first administrator, José Nicoletti Filho, arrived in 1921, and Gramado, already known as a summer resort, became a municipality of its own on 15 December 1954 (Wikipedia, Gramado).
What you'll find
- Natal Luz - a Christmas season running most of three months.
- An adopted Alpine code - architecture applied by rule from the 1970s.
- The August film festival - Brazil's main cinema awards.
- Autumn colour and hydrangeas - the imported planting that defines the seasons.
When to go
October to January for Natal Luz; April to June for autumn colour. Three days.
Good to know
During Natal Luz the town is full, expensive and slow to move around, and the main shows sell out months ahead. The Alpine look is manufactured, not inherited. Prices in restaurants and chocolate shops are high. Traffic on the Serra road is heavy.
Nearby
Canela is next door; Nova Petropolis and Bento Goncalves are west.
Key facts
Source: Wikidata, item Q694833, read on 18 October 2026.
What to pack for Gramado
Chosen from what this place is for. Tap a kit for the full checklist.
- Comfortable walking shoes - Sightseeing means kilometres of pavement and cobbles daily. Find on Amazon
- A slim anti-theft daypack - Zips that close properly; keep it in front in crowds and on transit. Find on Amazon
- A refillable water bottle - Many cities have public fountains; save money and plastic. Find on Amazon
- A light layer + compact umbrella - For museum air-con and a sudden shower. Find on Amazon
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Opening times, ticket prices and seasonal closures change - check the official source before you go: official site.


